by Beanstalk Digital | Apr 5, 2025 | Blog
Managing your PPC budget in 2025 is all about smarter spending and better results. Here’s a quick summary of the key strategies to maximise your ad spend: Use Data to Guide Decisions: Focus on metrics like ROAS, conversion rates, and click-through rates to...
by Beanstalk Digital | Mar 20, 2025 | Blog
Want to boost user engagement and conversions? Start by understanding how users interact with your website or app. User behavior analysis helps you identify what works and what doesn’t by tracking metrics like navigation paths, click patterns, and exit rates. These...
by Beanstalk Digital | Feb 18, 2025 | Blog
Google Demand Gen Ads combine advanced AI with visually-focused platforms like YouTube, Discover, and Gmail to create highly targeted, engaging ads. These ads are ideal for businesses aiming to boost conversions and lower costs while reaching specific audience...
by Beanstalk Digital | Jan 22, 2025 | Blog
No, Google does not penalise AI-generated content simply because it’s created by AI. Instead, Google evaluates content based on quality, relevance, and how well it meets user needs. Here’s what you need to know: Focus on Quality: Google uses its E-E-A-T framework...
by Beanstalk Digital | Jan 17, 2025 | Blog
Complete Your Profile: Add accurate business details, select the right category, and write a clear description. Use Photos and Reviews: Upload high-quality images and manage customer reviews to build trust. Track Performance: Use GMB Insights to monitor search...